From Efficiency to Intelligence The Real Risk Isn’t Change, It’s Standing Still. Across Saudi Arabia, the UAE, and Egypt, CIOs are leading enterprises that already run world-class SAP systems, SAP S/4HANA, SAP SuccessFactors, SAP Ariba, and SAP Customer Experience. Automation is in place, integration is mature, and reporting is reliable. Yet, a new challenge is emerging: efficiency without intelligence. From Integrated to Intelligent Many technology leaders realize that autom

Edraky and SAP Business AI Give It Intelligence Why Data Alone Isn’t Enough Every modern business runs on data from customer transactions and HR records to financial reports and supply chain performance. But raw data doesn’t automatically create value. In most organizations, data is fragmented, duplicated, or disconnected across departments and systems. Leaders face the same challenge across industries: “We’re collecting more data than ever, but are we making smarter decisio

“What If” Is No Longer Acceptable in Sales Today’s customers move fast. Competitors move faster. The companies winning market share are those that remove uncertainty  from their sales engine. Because “What If” leads to… Missed Opportunities You can’t convert what you can’t see or track. Slow Deal Velocity Without automation, time kills deals, not competitors. Unpredictable Results If forecasting feels like guessing, growth becomes accidental. Low Sales Team Confidence No clar